Web Design

What is Showit? If you have been scrolling Pinterest looking for website inspiration and keep landing on the most beautiful, editorial-feeling sites, there is a good chance those sites were built on Showit. And if you have never heard of Showit before, that is completely okay. That is exactly what this post is for. I […]

When you’re in the early stages of creating your website, one thing keeps coming up: SEO. It’s easy to feel bombarded by SEO information and not know where to start or how much it actually matters. This post will break down some SEO basics and give you practical SEO website design tips specifically for your […]

So you’re ready to create a website for your business, side-hustle, passion project, or hobby. But now you’re wondering… Should you go with a custom website or start with a template? The custom website vs. template debate is real. With more template choices than ever, it can feel equal parts overwhelming and exciting to scroll […]

So you’re ready for a new website using Showit. Now comes the fun part: picking a Showit website template that brings your brand to life and makes your digital home base yours. You’re probably wondering, how do I choose the right template for me? When you’re staring down thousands of options, it’s easy to make […]

Picture this: You’ve decided to take your hobby to the next level. Maybe you’ve had a few word-of-mouth clients, some portfolio pieces completed, and you’re feeling confident and ready. The next step is building your website and making your hobby an official business. (I’m so excited for you, by the way.) Now you’re stuck in […]

Why Website Accessibility Matters Website accessibility is about making sure that as many people as possible can use and experience your website — including those with visual, auditory, motor, or cognitive disabilities. Beyond being the right thing to do, website accessibility is also a legal consideration. Laws like the Americans with Disabilities Act (ADA) set […]

Every website has a job to do. Whether that’s booking clients, selling products, or growing an email list, the measure of whether your website is actually working comes down to one thing: website conversion. Most business owners know they need a website, but far fewer understand why visitors leave without taking action. The good news? […]

Your website is often the first impression your business makes — and in many cases, it’s the deciding factor between a visitor becoming a client or clicking away. A well-built website doesn’t just look good; it’s strategically designed to rank on Google, load fast, convert visitors, and represent your brand with confidence. So what does […]

Meet the Designer Behind the Template Hi, I’m Emily, a Showit website designer based in Worcester, Massachusetts, and the founder of Blue House Creative Company. I’m a twin mama who traded a career in visual merchandising and retail management for full-time creativity (and toddler wrangling, times two). Along the way, I went back to school […]

You’re ready to invest in your online presence with a website. Now comes the big decision: Should you hire a web designer for a full custom site? Or should you try the DIY route with a template? Here’s my take: if your gut reaction isn’t “of course I’m going to have a custom site designed […]