Last Updated: 11/3/2025
1. Introduction
Blue House Creative Company ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
By using our Website, you consent to the data practices described in this Privacy Policy.
2. Information We Collect
2.1 Information You Provide to Us
We collect information that you voluntarily provide to us, including:
- Newsletter Subscriptions:
- Email address
- Name (if provided)
- Any other information you choose to provide when signing up
- Purchase Information (via Flodesk Checkout):
- Name
- Email address
Billing information (processed and stored by Flodesk, not by us)- Purchase history
- Contact Forms and Communications:
- Name
- Email address
- Message content
- Any other information you choose to share
Service Inquiries (via HoneyBook):
- Name and contact information
- Project details and requirements
- Business information
- Budget and timeline information
- Scheduling preferences
- Questionnaire responses
- Any other information you provide through HoneyBook forms
2.2 Information Collected Automatically
When you visit our Website, we automatically collect certain information through cookies and similar technologies:
- Google Analytics Data:
- IP address (anonymized)
- Browser type and version
- Device information (desktop, mobile, tablet)
- Operating system
- Pages visited and time spent on pages
- Referring website
- General geographic location (city/state level)
- Date and time of visit
Cookies:
We use cookies to enhance your experience and analyze website usage
You can control cookie preferences through your browser settings
2.3 Information from Third Parties
We may receive information about you from third-party services we use:
- Flodesk: Email marketing and checkout services
- Google Analytics: Website analytics
- Affiliate Partners: If you click through an affiliate link, we may receive confirmation of purchases (though not your personal information)
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 To Provide Services
- Process and fulfill your orders
- Deliver digital products
- Provide customer support
- Communicate about your purchases
3.2 Marketing Communications
- Send newsletters and promotional emails (only if you've subscribed)
- Share blog updates, new products, and special offers
- Provide free resources and downloads
3.3 Website Improvement
- Analyze website traffic and user behavior
- Improve website functionality and user experience
- Understand which content is most valuable to visitors
- Optimize website performance
3.4 Legal and Security
- Prevent fraud and abuse
- Comply with legal obligations
- Protect our rights and property
- Enforce our Terms and Conditions
4. How We Share Your Information
We do not sell your personal information to third parties. We may share your information in the following circumstances:
4.1 Service Providers
We share information with trusted third-party service providers who assist us in operating our business:
- Flodesk
- Email marketing platform
- Newsletter delivery
- Payment processing for digital products
- Customer data management
- Google Analytics
- Website analytics and performance monitoring
- Anonymized usage data
These service providers are contractually obligated to protect your information and may only use it to provide services to us.
4.2 Affiliate Partners
When you click on affiliate links on our Website, the affiliate partner may collect information about your visit and any resulting purchases. This is governed by their privacy policies, not ours.
4.3 Legal Requirements
We may disclose your information if required to do so by law or in response to:
- Court orders or legal process
- Government or regulatory requests
- Protection of our rights or property
- Investigation of fraud or security issues
- Protection of personal safety
4.4 Business Transfers
If Blue House Creative Company is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Email Subscribers: We retain your information until you unsubscribe
Purchase Records: We retain transaction information for accounting and tax purposes (typically 7 years)
Analytics Data: Google Analytics data is retained according to our settings (typically 26 months)
6. Your Rights and Choices
6.1 Email Communications
You have the right to:
- Unsubscribe from our newsletter at any time using the link in any email
- Update your email preferences
- Opt out of promotional emails (you may still receive transactional emails about purchases)
6.2 Access and Correction
You have the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information (subject to legal retention requirements)
6.3 Cookie Controls
You can control cookies through your browser settings:
- Block all cookies
- Delete existing cookies
- Allow cookies only from specific websites
- Receive notifications when cookies are set
Note: Blocking cookies may affect website functionality and your user experience.
6.4 Do Not Track
Our Website does not currently respond to "Do Not Track" signals from browsers.
6.5 California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected
- Right to know if personal information is sold or disclosed
- Right to opt-out of the sale of personal information (we do not sell personal information)
- Right to request deletion of personal information
- Right to non-discrimination for exercising your privacy rights
6.6 European Privacy Rights
If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR):
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent
7. Data Security
We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:
- Secure connections (SSL/TLS encryption)
- Secure third-party service providers
- Regular security assessments
- Limited access to personal information
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
8. Children's Privacy
Our Website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we discover that we have collected information from a child under 13, we will delete it promptly.
If you are a parent or guardian and believe your child has provided us with personal information, please contact us.
9. Third-Party Websites
Our Website contains links to third-party websites, including:
- Affiliate partner sites
- Social media platforms
- Resource links
- Payment processors
We are not responsible for the privacy practices of these third-party websites. We encourage you to review their privacy policies before providing any personal information.
Third-Party Services We Use:
- Flodesk: Email marketing and checkout (Flodesk Privacy Policy)
- Google Analytics: Website analytics (Google Privacy Policy)
10. International Data Transfers
Your information may be transferred to and processed in the United States or other countries where our service providers operate. These countries may have different data protection laws than your country of residence.
By using our Website, you consent to the transfer of your information to the United States and other countries.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:
Updating the "Last Updated" date at the top of this page
Posting a notice on our Website
Sending an email notification (for significant changes)
Your continued use of the Website after changes are posted constitutes your acceptance of the updated Privacy Policy.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
emily@bluehousecreativeco.com
Blue House Creative Company
PO Box 2
Jefferson, Massachusetts, 01522, USA
For Privacy-Related Requests:
- To access your personal information
- To request deletion of your information
- To correct inaccurate information
- To opt-out of marketing communications
- To exercise your privacy rights
Please allow up to 30 days for us to respond to your request.
13. Consent
By using our Website, you consent to our Privacy Policy and agree to its terms.
Effective Date: 11/3/2025